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Frequently Asked Questions: Table of contents

Linkstream App
Does Linkstream suggest links or provide a link farm or link exchange?
How do I input links from an Excel spreadsheet into Linkstream?
How do I output links to an Excel spreadsheet?
I have discovered a bug! How do I tell you about it?
I have lost my links. Where are they?
I've received an error message. What should I do?
What is the difference between Linkstream and link building software such as Delicious?
Why not use spreadsheets?
Linkstream Customisation
Can you remove unnecessary fields from Linkstream?
How can Linkstream be customised?
We would like to suggest improvements to Linkstream App - how should we do this?
Linkstream Demo
How do I register for a demo?
I've registered for a demo but not heard back.
Linkstream Firefox Add-on
Firefox was upgraded and now my Linkstream add-on has stopped working?
How do I install Firefox add-on?
My Firefox add-on is not working
Linkstream Help
I need to contact IT Support?
I want to stop using Linkstream App. How do I get my data?
Linkstream Installation
Can we install Linkstream App on our internal servers?
Can you install Linkstream App on internet servers?
Can you provide secure hosting?
My installation is not working. What should I do?
Linkstream Integration
Can you integrate Linkstream with our CRM, Accounting or proprietary system?
Linkstream Management
Do you have a SLA? (Service Level Agreement)
How do we contact Linkstream management?
We are interested in 'partnering' with Linkstream - how do we contact you?
We are not located in the U.K - can you provide support and maintenance?
We would like to give you feedback
Where are Linkstream offices?
Who is Andrew Gill?
Who owns Linkstream App?
Linkstream Reports
What types of report are available?
Linkstream Security
Is Linkstream App private?
Is Linkstream App safe?
Is Linkstream App secure?
Linkstream Sign in
I cannot sign in
I have changed email address
I have lost my password
My linkstream account is inactive
Linkstream Training
How do we train staff on Linkstream App?
How do we train technical staff on Linkstream App?
SEO basics
Do HTML description and keyword meta tags matter anymore?
How do I improve a website ranking in Google?
I am switching hosting companies - will this affect my Google ranking?
Is Linkstream like Delicious?
What are One way (non-reciprocal) links?
What are automated submissions?
What are external links?
What are internal links?
What are link farms?
What is Bing?
What is Black Hat SEO?
What is Google PR? (Google Page Rank)
What is Google?
What is SERPs or SERP?
What is White Hat SEO?
What is an inbound link?
What is anchor text?
What is link building?
What is social media?
What is the dofollow?
What is the nofollow tag?
What is traffic?
When does Google update backlinks and Page Rank (PR)?
SEO best practise
What is a good link?
What is an C-class IP address?
What is an IP address?

Linkstream App

Q: Does Linkstream suggest links or provide a link farm or link exchange?

A: No. Linkstream is a tool - it does not suggest any links. We do not recommend link farms or link exchanges.

Q: How do I input links from an Excel spreadsheet into Linkstream?

A: Sign into the Linkstream App, go to the Linkstream Dashboard, select Spreadsheet Import.

Q: How do I output links to an Excel spreadsheet?

A: Sign into the Linkstream App, go to the Linkstream Dashboard, select Spreadsheet Export.

Q: I have discovered a bug! How do I tell you about it?

A: Please report a problem to IT Support: Linkstream IT Support.

Q: I have lost my links. Where are they?

A: Links should never be lost. Please contact IT Support: Linkstream IT Support.

Q: I've received an error message. What should I do?

A: Please report a problem to IT Support: Linkstream IT Support.

Q: What is the difference between Linkstream and link building software such as Delicious?

A: Linkstream is specifically designed for SEO Agencies. It has many features such as customer reports and SEO information (KPI's) that are not available in link building software.

Q: Why not use spreadsheets?

A: It is very time consuming to input data into spreadsheets. It is difficult for spreadsheets to be updated by more than one person at a time. A professionally run SEO campaign is quicker and easier if using Linkstream. The Linkstream Firefox Add-on enables very fast data entry and reports are very professional. Linkstream automates many SEO tasks which improves the quality of links. Agency management can monitor the progress of all campaigns and staff very easily.

Linkstream Customisation

Q: Can you remove unnecessary fields from Linkstream?

A: Yes. This is possible. We can discuss your requirements and provide a fixed price proposal.

Q: How can Linkstream be customised?

A: Yes. Linkstream can be customised by our development team. For example, we can add/remove fields to your specific requirements. As a first step, we would firstly discuss your requirements and provide a fixed price proposal.

Q: We would like to suggest improvements to Linkstream App - how should we do this?

A: We encourage all new ideas and actively develop new functionality suggested by our existing and prospective customers. Please tell us your idea here: Linkstream App Idea.

Linkstream Demo

Q: How do I register for a demo?

A: Please complete the form at the Contact section of our website. We will reply by email or telephone to schedule a good time. Go to: Contact Linkstream

Q: I've registered for a demo but not heard back.

A: We will get back to you. If you do not hear back from us within 5 business days please email: andrew -at- andrewgill.com

Linkstream Firefox Add-on

Q: Firefox was upgraded and now my Linkstream add-on has stopped working?

A: Please contact IT Support: Linkstream IT Support.

Q: How do I install Firefox add-on?

A: Please contact IT Support: Linkstream IT Support.

Q: My Firefox add-on is not working

A: Please contact IT Support: Linkstream IT Support.

Linkstream Help

Q: I need to contact IT Support?

A: Please give feedback here: Linkstream feedback.

Q: I want to stop using Linkstream App. How do I get my data?

A: Sorry to hear you will stop using Linkstream. We can provide you with a CSV file containing all your link data.

Linkstream Installation

Q: Can we install Linkstream App on our internal servers?

A: Yes. We can do this for you. We can do this remotely or visit your offices. We require 5 business days notice.

Q: Can you install Linkstream App on internet servers?

A: Yes. We can do this for you. We require 2 business days notice.

Q: Can you provide secure hosting?

A: Yes. We have several hosting partners that provides secure hosting at a fair price.

Q: My installation is not working. What should I do?

A: Please report a problem to IT Support: Linkstream IT Support.

Linkstream Integration

Q: Can you integrate Linkstream with our CRM, Accounting or proprietary system?

A: Yes. We provide customised integrated into CRM systems. We have experience integrating into a variety of systems. Typically, we can develop 'XML services' to allow synchronisation with CRM systems.

Linkstream Management

Q: Do you have a SLA? (Service Level Agreement)

A: Yes. Our SLA is available on request. If necessary, we can tailor a SLA to your requirements.

Q: How do we contact Linkstream management?

A: Please email Andrew Gill (andrew -at- andrewgill.com)

Q: We are interested in 'partnering' with Linkstream - how do we contact you?

A: Please email Andrew Gill (andrew -at- andrewgill.com)

Q: We are not located in the U.K - can you provide support and maintenance?

A: Yes. We offer Linkstream no matter where you are located. We have customers based in North America, Europe, Australia, India, Thailand and Canada.

Q: We would like to give you feedback

A: Please give feedback here: Linkstream feedback.

Q: Where are Linkstream offices?

A: We have offices in Lewes and Brighton, East Sussex, U.K.

Q: Who is Andrew Gill?

A: Andrew Gill is a software developer, investor and entrepreneur. Andrew's background information is here: Linked In.

Q: Who owns Linkstream App?

A: Binary Portfolio Limited. A UK owned and operated company. Company number 06013830.

Linkstream Reports

Q: What types of report are available?

A: Linkstream can produce reports that update customers on their campaigns and also produce reports for Agency internal management. For example, the Staff productivity report. We are continuously building new reports - please let us know if you require a specific report.

Linkstream Security

Q: Is Linkstream App private?

A: Yes. All data is partitioned and cannot be accessed without authority (user name and password).

Q: Is Linkstream App safe?

A: Yes. All data is backed up daily.

Q: Is Linkstream App secure?

A: Yes. All critical data is kept very securely in our secure environments. If we install Linkstream on your network or servers we cannot accept responsibility for your own security.

Linkstream Sign in

Q: I cannot sign in

A: Please check your email address and password. If you still cannot sign in, please contact IT Support: Linkstream IT Support.

Q: I have changed email address

A: We can change your registered email address. Please contact IT Support: Linkstream IT Support.

Q: I have lost my password

A: Please contact IT Support: Linkstream IT Support.

Q: My linkstream account is inactive

A: Please contact IT Support: Linkstream IT Support.

Linkstream Training

Q: How do we train staff on Linkstream App?

A: Linkstream is simple and intuitive to use. We do offer a half day training session for staff. The training can be performed at our offices, at your offices or remotely.

Q: How do we train technical staff on Linkstream App?

A: Linkstream is straightforward for a System Administrator to install and configure. We offer a 1 day training session for your technical staff. The training can be performed at our offices, at your offices or remotely.

SEO basics

Q: Do HTML description and keyword meta tags matter anymore?

A: No - description and keyword meta tags are not used by Google anymore. Other search engines use meta tags so they are still worthwhile.

Q: How do I improve a website ranking in Google?

A: Create good quality, original content. And create lots of relevant backlinks to that content. Use social media to promote your content.

Q: I am switching hosting companies - will this affect my Google ranking?

A: It should not. Our advice is to keep your old hosting account active for a few weeks after you switch to ensure internet has propagated to every user globally.

Q: Is Linkstream like Delicious?

A: Linkstream is like Delicious on steroids! Linkstream has very different functionality, all link data remains private and it is designed for internal use at SEO Agencies.

Q: What are One way (non-reciprocal) links?

A: A one-way link is a hyperlink that points to a website without a returning link. One way links are preferred by Search Engines as they are considered more natural by search engines.

Q: What are automated submissions?

A: Automated Submissions refer to links that are automatically submitted to websites. Automated submissions are not recommended by Linkstream App.

Q: What are external links?

A: An external link is a hyperlink that navigates outside the website domain. Also known as an outbound link.

Q: What are internal links?

A: An internal link is a hyperlink that navigates within the same website domain.

Q: What are link farms?

A: Web pages that contain links to other websites and typically the sites listed have links back to the farm website. The aim of a link farm is to boost rankings through link popularity. There is a risk of penalty or ban rom search engines. Linkstream does NOT recommend using Link farms.

Q: What is Bing?

A: Bing is a search engine from Microsoft in partnership with Yahoo. Rival to Google.

Q: What is Black Hat SEO?

A: Black Hat SEO is not recommend by Search Engines such as Google or Bing. Typical techniques are keyword stuffing, hidden text and links, doorway and cloaked pages, link farming and blog comment spam. Black Hat SEO is not recommended by Linkstream App.

Q: What is Google PR? (Google Page Rank)

A: Google assigns a weighting from 0-10 to each webpage on the Internet. The page rank indicates a website's importance in the eyes of Google. Click here for further information about Google Page Rank

Q: What is Google?

A: Have you just crawled from underneath a rock?

Q: What is SERPs or SERP?

A: SERP means Search Engine Results Page. SERP is a listing of website pages resulting from a search engine query. The SERP normally includes website title, a hyperlink to the website page and a website description.

Q: What is White Hat SEO?

A: White Hat SEO is ethical SEO that follow techniques recommended by Search Engines such as Google or Bing.

Q: What is an inbound link?

A: Inbound links are hyperlinks to a website page. The number of inbound links are one indication of the popularity or importance of a website page. Inbound links are also called backlinks or back-links.

Q: What is anchor text?

A: Anchor text (also known as link label or link title) is the user visible, clickable text in an webpage hyperlink. The words contained in the anchor text can determine the ranking

Q: What is link building?

A: Search Engines (such as Google) see a one way link as a vote. Votes from websites that have authority in your field and popularity carry more weight. Link building combined with other techniques such as page optimisation and good quality content help a website ranking. High ranking websites result in more website visitors. More visitors to your website results in more sales and a happy life!

Q: What is social media?

A: Social media is a collective term that describes technology that is primarily involved in social interaction. Examples include: internet forums, blogs, wikis, podcasts, pictures, video, social bookmarking, picture-sharing, messaging, music-sharing and crowd sourcing. Examples of popular social media platforms include Facebook, Twitter, LinkedIn, and YouTube.

Q: What is the dofollow?

A: 'Dofollow' is a hyperlink without a 'nofollow' attribute.

Q: What is the nofollow tag?

A: The 'nofollow' attribute (rel='nofollow') was designed by Google to instruct a search engine that a hyperlink should not influence a link target's ranking in a search engine's index. It is intended to reduce the effectiveness of certain types of black hat technique. The aim is to improve the quality of SERPs. Google, Yahoo! and Bing all use 'nofollow' for ranking. However, Google, Yahoo! and Bing follow the link and show the existance of the link. Nofollow links can still provide direct traffic, especially when they provide appropriate content such as answers in niche communities.

Q: What is traffic?

A: Traffic is the flow of data on the internet. For example, Google accounts for 6% of global traffic (2009).

Q: When does Google update backlinks and Page Rank (PR)?

A: Google does not publish a schedule. However, Backlinks are updated about every month. Google Page Rank (PR) is updated about every quarter. Our advice is to be patient!

SEO best practise

Q: What is a good link?

A: The value of a link is determined by the traffic, relevance, authority, backlinks, cache date, Page Rank, the number of outbound links on the page, location on the page, domain age and anchor text.

Q: What is an C-class IP address?

A: Class C IP addresses are the third octet of an IP address. Lets use an example to help us understand better - IP address: 212.122.230.4. The C class of the IP address is 230. The IP addresses 212.122.210.9 and 212.122.210.42 belong to the same C Class. If you want to link several websites together, it is safest to spread hosting amongst several hosting companies on different C-class IP addresses. If a website had many backlinks from the same c-class IP address it may result in a search engine thinking it is a link farm. See black hat seo for details.

Q: What is an IP address?

A: IP address is short for internet protocol address - the IP address is the address of a computer connected to the internet - in many ways it's similar to a house street address.